Motivating gamers with personalized game design

Exploring what motivates people and helps keep them playing certain games.


A group of multidisciplinary scientists at the University of Waterloo has recognized three fundamental computer game player characteristics that will make diversion outlines more customized and all the more adequately inspire gamers in both excitement and work applications.

Scientists are developing a more definitive player traits model that gives scores for different preferences, including the degree to which players prefer action elements, aesthetic aspects, or goal orientation in games.

Gustavo Fortes Tondello, a Ph.D. candidate at Waterloo who co-authored the study with Lennart Nacke, said, “By better understanding what people like when playing games, we can determine how best to apply those elements to situations that are not games. We can create systems that are more pleasant to use and help people feel more engaged and motivated to achieve their goals.”

Scientists started by studying player archetypes, including seeker, survivor, daredevil, mastermind, conqueror, socializer, and achiever. They analyzed a dataset of over 50,000 respondents who had been surveyed for an earlier player satisfaction model called BrainHex.

The model creates scores for three unique “characteristics,” including how much players lean toward activity components, stylish angles, or objective introduction in diversions. It’s conceivable to then break down those player inclinations for gatherings of individuals who are in various age classifications or distinctive genders.

Scientists actually wanted to score what persuades individuals and help keep them playing certain games. Eventually, they need to utilize the data to make amusement plans more customized and all the more adequate in both entertainment and work applications.

Lennart Nacke, an associate professor and director of the Human-Computer Interaction Games Group at Waterloo’s Games Institute, said, “Some people have been found to really enjoy daredevil, fast action elements of games, while others like the aesthetic elements, such as the art and graphic design. The story can also be necessary for drawing some people into a game.”

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